Spanx

Spanx is known for their great body shaping undergarments for women. These clothes are famous for giving you the perfect fit which helps you shape and slim your body. Oprah Winfrey liked the clothes so much she put them in her ‘Oprah’s Favoritee Things List’. Miranda Lambert is also known for wearing garments from this line.


Further offerings from this line are the tummy control, Super Spanx, Hide and Sleek, Mama Spanx, Power panties, Bod-a-bing collection, and Slim Cognito.


Spanx offers easy sizing charts and silhouettes to make sure you get the right fit for you so you look great.


The company founded by Sarah Blakely who earned entrepreneur of the year award in 2002 by coming up and marketing a simple idea - the footless pantyhose.

 

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The Sara Blakely story is a great example of someone with an idea making it happen.


Working out of her apartment Sara Blakely found a need in the marketplace and with $5,000 and got down to work. She first received a patent on her footless pantyhose, and then did all the legwork cold calling and demostrating. Then the breakthrough happened as she received an call from Oprah which rocketed her business.


She appeared on a reality t.v. show for 3 months while leaving her company. Sir Richard Branson travelled with her and showed her how to set up a foundation, and the Sarah Blakely Foundation to help women was born.

 


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Spanx Discussion:
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9:56 PM CDT, 08/06/16